Dreams of a Sustainable Independent Entertainment Company

Hey, it’s Scott with Barton Ct. Productions again. I was just reading one of the latest issues of Fast Company magazine. In it there’s an article about the solar industry and how many are projecting that it will grow to insanely high, unprecedented multi-billion dollar amounts over the course of the next several decades. They say that it will likely happen for a mix of reasons, but it was the article’s profile on one particular company that was really getting my attention.

SunPower has been skyrocketing its revenues, and has tripled them this past year over their previous year. The solar industry as a whole has continued to grow by about 40% each year. This is incredibly impressive, and shows great promise for what the solar industry is capable of. They are asking, ‘who is going to make high efficiency solar power affordable for the masses?’ Up until recently, solar power efficiency has actually been relatively low when you consider what might be possible with the technology. The industry average is 16%, but SunPower is offering a commercial product that gives 22% efficiency.

But let me stop for a minute. What does all this have to do with Barton Ct., independent art, movies, and all that other stuff that I’m always talking about? Well, as one of the primary officers of this company, it has to do with sustainability. Not only are companies beginning to make solar power an outstandingly profitable business and sustaining themselves while doing it, they are actually allowing other people to be sustained in the process.

What will be critically important in this whole process is for people to keep the model of this technology so that independent landowners will have the capability of not having to turn to third parties for their energy sources. Who knows? Maybe technologies could be developed in the future so that businesses can actually run their own utilities. It seems a little far fetched right now, but the future is a marvelous place, full of possibilities.

In any case, this whole thing gets me dreaming up ideas. I’m imagining a Barton Ct. facility that is run entirely by solar power, where our lights, cameras, computers, and other essential systems are powered by the sun, and it doesn’t cost us a dime. Maybe if we’re lucky, we’ll be able to figure out a way that we can have a highly self-sustaining facility that keeps the cost down to rent, insurance, taxes, utilities, and office supplies.

Meanwhile, you have other things going on, like on-demand model production. While we might be able to yield high profit margins with particular products by carrying inventory in high focus situations, we have what seems to be an infinite range of possibilities and products that can be created and sold without inventory using services like CafePress.com, or maybe something along the lines of Amazon’s CreateSpace.

With the development of the right products and the proper methods in cost management, we’ve got a serious shot at making this creature known as Barton Ct. a living, breathing thing. And I have a hunch that this is sort of an ideology will not be utilized by even some of the top entertainment companies in existence until others, like us, have already used it. Clearly, we’re a company that just might have a distinct advantage by our unique approach to independent entertainment.